On sale in the Singles Day Alibaba sold goods for $ 1 billion for 5 minutes
11 November, in the Singles Day, which the Chinese online shopping Closeouts note, one of the largest Asian Alibaba marketpleysov once again surprised the world sales. The impressive sales pace can be observed over time, for example, on the official website.
For the first 40 seconds of sales gross revenue over $ 100 million. And for the first few minutes of Internet giant has reported that revenue reached $ 1 billion. 12 hours sales were sold goods by 82.4 billion yuan ($ 12 billion), while Thus about 84% of orders were made from mobile devices.
According to Bloomberg, this year about 90% of Chinese online shoppers can take part in sales on November 11 and the total amount of sales in 3-4 times higher than indicators of "Black Friday" in the United States. While analysts and publications have noted that this year the volume growth may be more modest than in the past
Last year, the total volume sold was a record for the Alibaba $ 14.3 billion (up 60% more than the year before), but this year the retailer apparently intends to surpass these figures. Only during the first hour of buyers made 175,000 orders and 120,000 payments per second. Last year, the sales peak processing center company Alibaba Cloud processed about 140,000 orders per second.
To darken a little joy to note that many times people told how the Chinese online shopping a little cheat with discounts on 11 November. One of the latest articles on "Habrahabr" - just about such methods (though there it is not about Alibaba, and on AliExpress). Among the tricks called the replacement of more expensive products cheaper, increase delivery rates, multiplying the price by half, etc.